The CX Live! Episode 15: Humanistic Design w/ Roseanne Bell

In this episode, Roseanne Bell discusses the purpose of humanistic design in customer experience programs and the power of creating a comfortable environment for in-person and virtual engagements to support business goals, create long lasting relationships and build trust.

Episode Highlights: 

• How design plays into customer-facing spaces
• Why the customer experience journey and physical environment need to be designed at the same time
• Getting the right people on the team from the beginning
• Think backwards, sideways, and upside down
• Exploring color, light, volume, layout, and physical comfort in your spaces
• Incorporating elements of nature into the design
• What to do with virtual engagements - mirror real life as much as possible
• Ideas to replicate movement around your center as if you were really there
• Using robots that are more refined and manageable than before
• The top 3 things to focus on when designing your center’s experience
• When and how to do value engineering 
• Do yourself a favor now - make friends and grease the wheels!

Guest Thought Leader:

Roseanne Bell
President, Bellwether Design LLC

I am president of Bellwether Design LLC. For many years, we have been involved in all types of interior architecture and design. We specialize in high-tech corporate environments such as Executive Briefing Centers, Customer Experience Centers, Innovation Centers, and other customer-facing spaces. In addition, we design NOCs, EOCs, and Command & Control Centers.